1800CASHOUT hotline signals there is no end in sight for mineable equity

Today, direct-to-consumer mortgage lender Strong Home Mortgage LLC is reporting growing demand for its national 1-800-CASHOUT hotline and 1800cashout website domain. “What we are hearing and seeing right now paints a clear picture,” the president says Mike Peoples. “The significant home equity combined with a growing need for cash makes any conversion between the two highly desirable.” The hotline and website have been generating national interest for June 6.

The $207,000 median usable equity¹ is good news for US households and signals an accelerating trend line. In March 2022the number was $185,000 (Market watch)2 i.e. 21% more than the $153,000 announcement August 2021 (Mortgage reports).3

These reports are beginning to offset what has been a tough last week for US consumers. On Friday, inflation hit a 40-year high of 8.6% (Bloomberg).4 On Saturday, average gasoline prices reached $5.00 for the first time (Time).5 The Fed has now raised interest rates three times since March. Jamie DimonJPMorgan Chase CEO predicted ‘economic hurricane’ (CNBC)6 which now seems prescient.

But converting home equity into cash flow isn’t just about battling economic stressors. This also fuels the popularity of HELOCs.seven “Homeowners view exploitable equity as an effective way to increase renovation budgets and potentially further increase home value,” Peoples shares. Remodeling can then capitalize on home hacking, remote work, multi-generational living, and other growth opportunities.

Strong Home Mortgage predicts exponential growth for home equity solutions. Peoples adds, “There’s no end in sight for actionable equity as home equity loans and helocs empower consumers — and that’s not easy to achieve right now.”

You can hear the company’s radio spots on YouTube, SoundCloud and ReverbNation.

About Strong Home Mortgage LLC

Strong Home Mortgage is a veteran-owned direct-to-consumer lender licensed in 46 U.S. states and washington d.c.. Borrowers benefit from single-point-of-contact communications during the home loan process with fewer handoffs, more uptime, better dialogue and a smoother closing. The company averages 4.8 stars from over 6,000 reviews. This includes 97% recommended on Lending Tree, where the company has been recognized as one of the “Top 10 Lenders for Customer Satisfaction” for three consecutive quarters. [Q3/Q4 2021, Q1/2022].

Strong Home Mortgage LLC| NMLS#1675638|nmlsconsumeraccess.org| Equal Housing Lender | RI Licensed Lender│ MA Lender License # ML-1675638│ AZ Mortgage Banker License # 0950815│ Licensed by NJ Dept. of Banking and Insurance| CA Loans Made or Arranged under a California Finance Act License


¹ Nasdaq, “American owners now have a record $11 trillion in the Equity of a Workable Property”, 6/13/22.
2 Marketwatch, “Tappable Home Equity Hits an All-Time High,” 3/3/22.
3 Mortgage reports, “American homeowners have $153,000 Average usable equity”, 08/24/21.
4 Bloomberg, “U.S. Inflation Accelerates to 40-Year High,” 10/6/22.
5 Time, “The average price of gas in the United States reached $5 per gallon for the first time”, 11/06/22.
6 CNBC, “Jamie Dimon says ‘Prepare’ for an economic hurricane,” 06/01/22.
seven Time, “Home Equity Loans Make a Comeback”, 06/03/22.

Media Contact:
Eric Townsend
Vice President, Marketing
Strong Home Mortgage LLC
9408 Grant Avenue, Suite 302
ManassasVA 20110 NMLS #1675638
Office: 571.499.4305

SOURCE Strong Home Mortgage LLC

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