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YouTube makes smart TV ads more purchasable – TechCrunch
YouTube announced Monday that it was expanding video action campaigns (one of Google's types of interactive video ads) to connected TVs (CTVs) to make YouTube ads more purchasable. The company says this new…
Iron Fist YouTube Short is how the Netflix show should have started
Netflix's Iron Fist wasn't the most beloved of the Marvel Nextflix shows, but the Immortal 65 short is a better representation of Iron Fist's legacy.…
YouTube presents “typical audience retention” data
YouTube is changing the way it reports audience retention to make it easier for creators to understand what works and what doesn't.Last year, channels got access to audience retention metrics in YouTube Studio.This section of YouTube…
YouTube blocks anti-vax accounts and other COVID news you missed
The first week of fall was very hopeful that the pandemic would be over soon, just as they were around the same time last year. The virus persists, however, as the Delta variant continues to infect across the country, and only…
Students oppose ‘YouTube’ learning as campuses reopen
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After a year ravaged by Covid in which undergraduates had to settle for a…
Russia threatens to ban YouTube for removing RT channels over COVID misinformation
The Kremlin threatened Wednesday to ban YouTube unless it reinstates two of Russian state-backed broadcaster RT's German-language channels that were removed for violating COVID-19 disinformation guidelines.Why is this important: The threat…
YouTube Gold: Wilt Chamberlain in his athletic heyday
It's always amazing to go back and watch some of the crazy things Wilt Chamberlain did. He was 7-1, weighed around 280-300 and was by far the strongest player, possibly the fastest player of his time. and would have had a vertical of 50…
Goldman Sachs, Ozy Media, $ 40 Million Conference Call Goes Wrong
Other figures appear to be wrong, but are more difficult to verify. Ozy told Axios in January that the company's newsletters had "over 20 million subscribers." By comparison, Morning Brew, a successful newsletter-based business media…
YouTube tests new information on returning viewers, adds more metrics to mobile version of YouTube…
YouTube is looking to help creators grow their audiences with a new "Best Videos to Grow Your Audience" list in YouTube Studio, which will highlight those from your videos that inspire return viewing and help grow your audience, instead to…