IZEA’s Influencer Discovery Platform Adds Over 1 Million

Orlando, Fla., Feb. 04, 2022 (GLOBE NEWSWIRE) — IZEA Worldwide, Inc. (NASDAQ: IZEA), the leading provider of influencer marketing technology, data and services for the world’s leading brands, today announced that it has significantly increased the capabilities of the discovery tools found in IZEAx® Unity Suite and IZEAx® Discovery. Marketers can now search over 15 million influencer profiles on social media, up 50% from 10 million profiles in February 2021. IZEA’s latest search functionality enhancement also adds support for over one million YouTube channels, all enhanced with IZEA’s proprietary BrandGraph®. artificial intelligence engine.

IZEAx allows marketers to research social profiles to identify potential influencers for brand collaborations. It allows brands to see content engagement and performance data, as well as referring creators against each other. IZEAx supports profiles and content from blogs, Twitter, Pinterest, Instagram, TikTok and YouTube – with an ever-expanding universe of global creators.

“A key step in any influencer marketing campaign is identifying the best collaborators for your program,” said Ted Murphy, Founder and CEO of IZEA. “This update delivers a substantial increase in the universe of influencers we can surface for brands, which in turn helps create greater opportunities for creators to connect with them and earn. We are excited to help more creators get discovered and find the right brand for their audience.”

Price increase fWhere IZEAx Discovery
Since IZEA first launched IZEAx Discovery in 2019, it has become a much better marketing tool. Recent additions include Unity profiles, audience data, and robust analytics. Additionally, marketers can now compare subscriber counts and content performance and view audience engagement insights with keywords, mentions, hashtags, brands, and topics.

Starting Monday, February 7, IZEAx Discovery is priced from $149 to $169 per month for new customers. This price increase reflects the additional capabilities the tool brings to influencer marketing professionals and the value it helps them create.

To learn more about IZEAx Discovery, visit https://izea.com/influencer-search/.

About IZEA

IZEA Worldwide, Inc. (“IZEA”) is a marketing technology company that provides software and professional services that enable brands to collaborate and engage with the full spectrum of today’s top social influencers and content creators. today. The company serves as a champion of the growing creator economy, enabling individuals to monetize their content, creativity and influence. IZEA launched the industry’s first influencer marketing platform in 2006 and has since facilitated nearly 4 million transactions between buyers and sellers online. Leading brands and agencies partner with IZEA to increase digital engagement, diversify brand voice, scale content production and drive measurable ROI.

Safe Harbor Statement

Any statements in this release that are not based on historical fact are “forward-looking statements” intended to qualify for the safe harbor against liability established by the Private Securities Litigation Reform Act of 1995. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking words such as “may”, “will”, “would”, “could”, “should”, “s ‘expects’, ‘anticipates’. “hope”, “estimate”, “believe”, “intend”, “probable”, “projects”, “plans”, “pursue”, “strategy” or “future”, or the negative of these words or other words or expressions of similar meaning. Examples of forward-looking statements include, among others, statements we make regarding expectations regarding IZEA’s ability to increase revenue and bookings, growth or maintenance of customer relationships, and expectations regarding business strategy. from IZEA. Forward-looking statements involve inherent risks and uncertainties that could cause actual results to differ materially from those contained in the forward-looking statements due to a variety of factors, including the following: competitive conditions in the content and social sponsorship in which IZEA operates; failure to popularize one or more of IZEA’s market platforms; our ability to establish effective disclosure controls and procedures and internal control over financial reporting; our ability to meet the requirements for continued listing of our common stock on the Nasdaq Capital Market; changing economic conditions less favorable than expected; and other risks and uncertainties described in IZEA’s periodic reports filed with the Securities and Exchange Commission. The forward-looking statements made in this release speak only as of the date of this release, and IZEA undertakes no obligation to update these forward-looking statements to reflect actual results or changes in expectations, except as required by law. requires otherwise.

  • The IZEAx platform exceeds 15 million searchable influencer profiles


        

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