New Apple Exclusive Reveals iPhone 14 Price Shock

Update 04/30 below. This article was originally published on April 27

Apple leaks have already revealed what everyone knows to be the most shocking change to the iPhone 14 lineup: the notchless redesign. To the right? Bad. New information reveals that these will be their prices…

In a exclusive reportBloomberg’s top Apple guru Mark Gurman reports that Apple’s decision to replace the iPhone 13 mini with an iPhone 13 Max will likely result in a price increase of up to $300.

Update 04/29: And now we know exactly what the new iPhone 14 Max and the rest of the iPhone 14 line will look like. Thanks to a major supply chain leak on popular Chinese website, Weibo – historically the home of component leaks – (via content creator Saran Byte), we can now see the actual front panels of all four models for the first time. Interestingly, the exhibits confirm several details that had been strongly reported:

  • iPhone 14 Pro models will have thinner and more symmetrical glasses
  • Pro models appear to be slightly larger than non-Pro models with more rounded corners
  • The iPhone 14 Max does indeed replace the iPhone 13 Mini and – apart from the aspect ratio margins – is about the same size as the 6.7-inch iPhone 14 Pro Max.
  • The standard models keep the notch while the two iPhone 14 Pro have the polarization new “i” cutout.

The alignment of actual parts (which is a regular trend around this time every year as Apple ramps up mass production), also adds substance to leaks around newer model internals. That said, this is not necessarily good news. Notably, the iPhone 14 and iPhone 14 Max are expected to run on a previous-generation chipset (Apple’s 2021 A15 Bionic also used in the $429 iPhone SE) for the first time, while price increases Recently leaked prices (below) seem even more likely.

Update 4/30: The leaked iPhone 14 front panel check has now arrived from ShrimpApplePro, an increasingly influential anonymous industry insider.

Speaking to popular YouTuber Jon Prosser on his FrontPageTech show, the leaker broke things down with Prosser reporting, “Yeah, it’s real… As to why we’re seeing them now, well, he [ShrimpApplePro] says mass production could begin as early as next month. So what you’re seeing is still technically in the development stage, but we’re close to doing it at scale.”

While Prosser has really made a name for himself over the past 18 months with a series of high-profile Apple and Google leaks, ShrimpApplePro has been causing waves more recently after his leaked iPhone 14 Pro schematics were the first to reveal. a new i-shaped cutout for these models. Its information contradicted that of several other established leaks and was initially treated with skepticism but, following a wave of additional leaks from other sources, all major insiders now agree that it is the design. of the iPhone 14 Pro chosen by Apple.

As such, a warning from ShrimpApplePro is about as good as it gets for iPhone leaks in 2022 and highlights Apple’s plan to expand the design, features and performance gaps between iPhones. Pro and non Pro in the future. It’s a risky strategy that risks alienating fans during a time of global crunch, but Apple rarely gets its product strategy wrong.

“So for the first time, the non-Pro iPhone line will get a 6.7-inch screen option,” says Gurman. “…users will now be able to get Apple’s largest iPhone size for at least $200 less than before.”

In other words: an iPhone 14 Max will be around $200 cheaper than an iPhone 14 Pro Max. Now let’s break this down. Currently, an iPhone 13 Pro Max starts at $1,099, which would cost an iPhone 14 Max at $899 — a $200 increase over the $699 iPhone 13 Mini it replaces. But not so fast.

Multiple leaks have claimed that rising component costs and Apple’s determination to differentiate between Pro and non-Pro iPhones will see the iPhone 14 Pro and iPhone 14 Pro Max increase to $1099 and $1199 respectively. That $200 gap now potentially pushes the iPhone 14 Max up to $999, or $300 more than an iPhone 13 Mini.

And that’s just the beginning because, as Gurman points out, the standard iPhone 14 models will share far fewer Pro features than previous generations. Among the features it claims to lack are:

All of this presents Apple fans with something of a conundrum: how much does size matter?

Poor sales of the iPhone 13 Mini have again shown that big screens are what users really want, so a more affordable iPhone 14 Pro Max should do just fine. But if the iPhone 14 Max costs around $1,000 and just $100 more gets you an iPhone 14 Pro, which has a superior design, improved camera, next-gen performance, and 120Hz ProMotion display, the reaction could be very different.

Give users what they want But no how they want it, is a specialty of Apple. And it looks like the iPhone 14 lineup will be no different.

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