YouTube adds a new podcast section

YouTube has added a new “Explore” page for podcasts that makes it easier to find podcasts. Although the addition was not officially announced, keen eyes noticed and drew attention to the new dedicated podcast section.

The new Explore page for podcasts can help bring more visibility to podcasts.

Explore Pages

Explore pages are top-level categories, like Music, Sportsand The comedy.

Menu navigation makes it easy for audiences to navigate to the kind of content they’re interested in, and once there, they can browse through the different selections.

Menus for accessing the Explore pages are found at the top left of the page from the link titled Explore and further down along the left navigation in the Explore section.

Screenshot of links to YouTube explore pages

The new Podcasts Explorer page is not accessible from the side menu.

The link to the Podcasts category page can only be accessed through the main Explore category page.

You must first click on the main Explore page via the link accessible in the upper left corner.

Screenshot of link to YouTube explore page

YouTube browsing screenshot

The main Explore page features a text and icon menu that includes a link to the new Podcasts page, located in the lower right corner of the menu section.

Screenshot of Explore page menu with Podcasts link highlighted

Screenshot

Clicking the icon takes a visitor to the new Podcasts page.

Screenshot of the new podcasts page

Screenshot

The new Explore page for podcasts contains nine categories of podcasts to explore:

  1. Popular episodes
  2. Popular Podcast Playlists
  3. Recommended
    Based on your subscriptions and history
  4. Popular podcast creators
  5. The comedy
  6. true crime
  7. Sports
  8. Music
  9. Television and cinema

The only categories that have a dedicated page to explore podcasts for the given topic are:

  • Popular episodes
  • Popular Podcast Playlists
  • Popular podcast creators

Audiences can visit an entire page of podcasts in the Popular Episodes category:

Screenshot of popular episodes page

Screenshot

But they can’t do the same for topics in the Comedy, True Crime, Sports, Music, and TV & Film categories.

For categories that lack a dedicated category page, podcast audiences should use side-scrolling to explore more podcasts in the topic.

Podcasts are popular on YouTube

According to a 2022 study by Edison Research, YouTube is the most popular platform for listening to podcasts, closely followed by Spotify.

It’s worth noting about this stat that YouTube reached this level of popularity without a dedicated podcast category.

The new Podcasts Explore page isn’t highlighted on the YouTube homepage, and there are no dedicated podcast categories for topics like Sports, Music, True Crime, or Comedy.

Due to the seemingly incomplete navigation, there’s a work-in-progress feel.


Screenshots by author

Featured image by Shutterstock/Andrey Sayfutdinov

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